So who is using it?

So far i’ve been talking about what is out there to be used and how it can be used. This week i set out to find who is actually using these technologies, in particular i tried to find some australian examples. To my surpirise i was having some trouble finding information on some large companies using web 2.0 tools regularly but i did find some results.

RaboPlus, an australian bank currently are using web 2 tools such as podcasts and blogs, as a way to communicate with their customers. You can view the community pages at They use it as a way to communicate with their customers on a regular basis to give them up to date information. (This information was found at OnlineBankingReview).

Another Australian company Chochlear use a wiki internally to spread information to its engeneering team and also to keep staff up to date with current project status.

Cochlear software development manager Victor Rodrigues says it has changed the way the company works.

“People are a lot more aware of things that are happening around them just by the mere fact that anyone can go to a wiki and publish information internally. Its use certainly has picked up.

“Over the past two months, for example, the number of contributors has increased by almost 100 per cent,” Rodrigues says.

(found at

Over the past weeks of researching enterprise 2.0 i have been developing ideas of how this can help me at my workplace and started putting them into action. For those who don’t know i work at forest computers, we deal with apple computers, repairs, web development, networking, voip, security and many more IT related services. This is a small business so i am usually chopping and changing between these areas and it often becomes confusing. So i have created a wiki to be used by the staff. The reason for this was to have a place where all staff can go to reference all the services and processes that need to be done in the business. For example we had a staff member who specialised with dealing with iphones and vodafone contracts. When he left, the rest of the company was left relatively in the dark as to where to pick up where he left off. With the inclusion of a wiki it can be a place where all the processes that need to be done to sign up a customer contract for example could be so we can have access to the information if ever needed. I have spoken my colleuges and they all agree that a wiki would be a great addition to the company and some have already began contributing. I will keep you guys updated as to how the wiki is adopted in the company and my thoughts on its effectiveness but so far so good.

These example show the power and versatility of web 2.0 tools, the same tools can have different applications in different companies and reap many kinds of benefits. In my opinion incorporating enterprise 2.0 in your business means that you are engaging your employees and encouraging them to get involved. Tomorrow i will continue this post by further analysing the use of enterprise 2 by these companies and how these cases relate to patterns developed by Dion Hithcliffe and Andrew McAfee.

Until then, do you know of any other Australian companies embracing web 2.0 tools?



8 responses to this post.

  1. Great post, Jamie!

    I applaud you for taking what you’ve learnt in Enterprise 2.0 and applying it in your workplace and I’m very interested to hear how it all works out. It will be interesting to see what features of the wiki are exploited in your workplace and what it lacks in terms of functionality.

    If your employers and colleagues are willing, you could suggest a “to-do list” service such as Such a service allows you to set tasks and reminders, even allowing you to email tasks to other users of the service — do you think this would “streamline” things?

    Be sure to update us all on how it goes!



    • Posted by jamie turner on August 16, 2009 at 9:49 am

      great suggestion, if the wiki does have some issues i will definitely have a look at remember the milk to keep track pf things to be done. At the moment i write down what i have to do on a piece of paper and it gets lost…very inefficient.

      thanks for your input!



  2. Remember The Milk is on my top list of calendar tool (+ Google Calendar), it can also be used as a desktop application (when no internet).

    Same here, I also write down my daily plan/activity on a piece of paper and I think it’s very efficient for me, therefore, I mainly use those calendar tools for future tasks planning or remainder.



    • Posted by jamie turner on August 16, 2009 at 9:08 pm

      thanks jeff. I think by the end of this unit we will be enterprise 2.0 experts and use these tools to be so much more productive
      Thanks again!



  3. Posted by terracottaplanet on August 22, 2009 at 6:02 pm

    Great post! I actually thought that loads of Australia companies must be using some form of web 2.0 tools, but it seems not. Thanks for the helpful info.
    By the way, I’m now known as terracottaplanet even though I’m still Dimitri Voulcaris because I have made a website for one of my assignments at school on Ancient China. Visit it at, I’m trying to get it onto Google at the moment.
    – Dimitri


  4. Hey Jamie,

    Glad to see you’re really getting in the swing of things with your blog. Your thought process is very interesting and it’s evident that you’ve done extensive research on the topic of how businesses are using Web 2.0 and Enterprise 2.0 practices to increase productivity and efficiency within the workplace.

    I’m particularly interested and impressed at how you’ve applied what you’ve learnt in this subject to your real world job!



  5. Posted by jamie turner on August 24, 2009 at 6:24 pm

    @Dimitri thanks again, you might find this site interesting it give you some info about how google finds your site

    @Sam thanks for the support glad to hear your interested, will drop by your blog shortly!

    thanks guys


  6. […] In my opinion it is definitely worth it. However. It can not be expected to replace the current communication such as email and IM alone as Dave attempted to do. This tool needs to be combined with other web 2.0 technologies to reap the complete benefits, for example wikis or blogs can be used to share or collaborate on complex issues. Micro-blogging could compliment this by drawing attention to the key ideas within these blogs and to update on new information. In the very near future I will write a progress report on how the wiki has been adopted in my workplace as i intorduced it in So who is using it. […]


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